Lily creates visual stories which draw from her diverse experience in branding, editorial design, illustration, and art direction. She is passionate about sustainability and designing for social good. Formally, Lily’s work is driven by a strong use of color and pattern, with a goal of inspiring joyful, meaningful human interactions. Lily believes that good design comes from a combination of pragmatic design-thinking with a healthy dose of experimentation and play. She is a strategic problem solver who is adept at handling complex systems and coming up with practical solutions with empathy and regard for the consumer/reader/user. Lily values clear communication, unexpected delight, and brands that make a difference.

Currently, Lily is the Senior Brand and Packaging Designer at Who Gives a Crap, a sustainable toilet paper company which gives back 50% of profits to clean water and sanition projects across the world.

Lily Fulop is also the author of Wear, Repair, Repurpose, and runs the Instagram account @mindful_mending.

For freelance inquiries, please reach out to lilyfulop96@gmail.com. At this time, Lily can take on select editorial illustration projects, and is happy to speak about pattern licensing.

Or, stay up to date and follow along Lily’s art and design explorations at @lil_ful.